đ Lead AI-Powered E-Commerce Analytics: Head of E-Commerce Analytics - IM8 Health
Join Prenetics (Nasdaq: PRE) as Head of E-Commerce Analytics for IM8 Health and architect the AI-driven analytics engine behind the fastest-scaling longevity brand in history. This is your opportunity to build world-class analytics infrastructure that will power our journey from $100M to $300M+ ARR through cutting-edge AI, predictive modeling, and data intelligence.
IM8 Health achieved $100M+ ARR within 11 monthsâmaking it the fastest supplement brand ever to reach this scale. Now, we're seeking a visionary analytics leader to deploy AI across our entire e-commerce ecosystem, transforming how we understand customer behavior, optimize funnels, and accelerate global DTC growth.
đŻÂ Your Analytics Mission: Key Responsibilities
AI-Driven Analytics & Automation Leadership
- Deploy advanced AI models (LLMs, machine learning, recommendation systems) to automate insights, segmentation, and forecasting across the customer lifecycle
- Implement AI frameworks for predictive churn modeling, CAC forecasting, LTV predictions, dynamic pricing, and creative performance analysis
- Oversee AI-driven dashboards and auto-reporting systems that eliminate manual workflows and provide real-time intelligence
- Introduce AI agents for continuous monitoring of funnel health, data anomalies, and retention behavior
Funnel & Conversion Excellence
- Own end-to-end funnel performance from landing pages â PDP â checkout â subscription activation
- Identify critical drop-off points and systematically increase conversion through AI-powered testing and optimization
- Build predictive conversion models that forecast purchase likelihood and revenue performance by channel
- Lead the A/B and multivariate testing roadmap, using AI to accelerate hypothesis generation and analysis
Subscription & Retention Intelligence
- Master retention metrics, subscriber cohorts, churn modeling, and lifecycle curves to optimize LTV
- Develop sophisticated frameworks for CAC, LTV, payback periods, retention rates, and AOV optimization
- Create AI-powered segmentation logic for personalized email/SMS flows and lifecycle marketing
- Build systems that proactively identify upsell/cross-sell opportunities and improve subscriber longevity
Analytics Infrastructure & Governance
- Architect a world-class data and analytics stack across GA4, Amplitude, Looker/Tableup, and AI-driven BI systems
- Establish best-in-class data governance, accuracy standards, and real-time visibility across all metrics
- Collaborate with Engineering to instrument AI tracking and build scalable data pipelines
- Automate dashboard creation for acquisition, funnel, lifecycle, and product performance metrics
â Your Profile: AI & Analytics Expertise
Non-Negotiable Qualifications
- 7-12+ years in e-commerce analytics, growth analytics, CRO, or data science within hyper-growth DTC environments
- Mastery of DTC metrics:Â CAC, LTV, Payback, AOV, cohort analysis, churn, retention economics
- Advanced technical stack:Â SQL, GA4, Amplitude/Mixpanel, Looker/Tableau, and statistical modeling
- Proven AI/ML implementation:Â Hands-on experience deploying AI models into production analytics workflows
- Track record of materially improving conversion and retention in scaling subscription businesses
Technical Leadership
- Experience architecting analytics infrastructure from ground up in $50M+ ARR environments
- Deep expertise in testing frameworks, CRO methodologies, and statistical significance
- Ability to translate complex data into actionable business recommendations
- Familiarity with subscription analytics platforms and customer data platforms
Strategic Mindset
- Visionary approach to embedding AI across analytics, reporting, and decision-making
- Commercial acumen to connect data insights to revenue growth and operational efficiency
- Executive presence to influence C-suite decisions and shape company strategy
- Passion for building automated, scalable analytics systems that drive business outcomes
Bonus Qualifications
- Experience scaling subscription businesses from $50M â $300M+ ARR
- Background in consumer health, supplements, wellness, or related DTC verticals
- Exposure to global e-commerce markets and cross-border analytics
- Understanding of Bitcoin-treasury strategies and digital asset transformation
đŤÂ Why Join IM8 Health?
Unprecedented Growth Trajectory
- Shape the analytics engine of the fastest-growing DTC longevity brand in history
- Work on scaling from $100M to $300M+ ARR with industry-leading velocity
- Influence product, marketing, and customer experience through AI-driven insights
- Build the analytical framework that will power IM8's next decade of global expansion
AI-First Leadership Opportunity
- Pioneer the integration of AI across our entire analytics ecosystem
- Report directly to executive leadership with weekly CEO-level insights
- Architect systems that will become the gold standard for DTC analytics
- Access to cutting-edge AI tools and technologies with ample budget for innovation
Competitive Advantage
- Competitive compensation package with meaningful equity upside
- Work at the intersection of health, longevity, and digital asset transformation
- Be part of a publicly-traded company (Nasdaq: PRE) with proven scale and stability
- Join a team that moves with startup speed but public-company discipline
Industry Impact
- Revolutionize how health and wellness brands leverage AI for customer intelligence
- Work with a pioneering Bitcoin-treasury strategy company
- Contribute to the global longevity movement through data-driven product innovation
- Build case studies that will define next-generation e-commerce analytics
â¨Â Ready to Architect the Future of DTC Analytics?
If you're an elite analytics leader with AI implementation experience and passion for building world-class e-commerce intelligence systems, we want to hear from you. This role offers the unique opportunity to define how fast-scaling brands leverage data and AI to drive unprecedented growth.
Apply Now and build the AI-powered analytics engine that will scale IM8 to $300M+ ARR!
